I was commissioned by Audi of America to create a 4 foot long papercraft replica of the 2012 Audi A7 for their announcement event of this vehicle and display at the 2011 New York Auto Show. This model consists of 750 unique parts on 285 sheets of paper which I designed and assembled using reference photography and the original A7 blueprints from Germany. The entire papercraft was completed after around 245 hours and very well received by the great folks at Audi.
CLIENT / RECIPIENT
Studio photography by Ivan Lesko
Music composed and licensed by Wimer Hazenberg
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2012 Audi A7
Vehicle Launch Papercraft
Papercraft on display in New York’s IAG building during the 2012 Audi A7 announcement.
Papercraft mentioned during the A7 announcement presentation.
Papercraft next to its real-life inspiration.
Myself next to the real-life and paper Audi A7 vehicles.
Papercraft on display at the Audi showcase during the 2011 New York Auto Show.
Some memorabilia from my New York Auto Show adventure.
Promotional video I created for Audi in association with the papercraft.
Several behind the scenes videos I captured during the NY auto show.